Pharmacies who have an online presence stand out from their competition. When pharmacies have an active and positive digital footprint it can lead to better conversion rates and increased patient footfall.

Think about your digital presence, if you have a website make sure you keep it up to date and relevant. It’s important to understand and make use of all available social media activities such as Facebook and Twitter. In this generation, patients are increasing using digital platforms to find out more on clinical information and services that are available close to them without having to arrange an appointment with their GP which could take more time than walking into their local pharmacy.

The Business Partners within this section are here to help put you on the digital map and have more patients directed to pharmacies to not only help increase footfall but to also improve the types of services you can offer and the opportunity to upsell to new patients.

See below the range of services that are available from our Business Partners to help increase your patient footfall. 



CLYNXX is the UK’s official private advanced electronic prescription system. Increase your revenue by accepting FreeRx® (digital private prescriptions) tokens. No sign up is required, just click the ‘View FreeRx Token’ link and you can retrieve electronically signed private prescriptions, removing the need for paper.

NPA Member benefit:

  • FREE to join as a local delivery partner who can receive prescriptions directly from private prescribers
  • Improve cashflow with instant private prescriptions revenue
  • Reduce your business carbon footprint by accepting digital prescriptions, saving forests that sustain life

Find out more about Clynxx here.


Instant Dentist

Instant Dentist™ is the first dental wellness platform enabling easy and affordable access to private dental care. Differentiate your pharmacy by going live with in-store digital dentist services and gain new revenue streams through digital dental consults and new private prescriptions.

NPA Member benefit:

  • FREE for NPA members
  • FREE marketing materials
  • Additional opportunities for increased revenue through additional digital dental services

Find out more about Instant Dentist here.



Want to expand your clinical services? Medicspot turns pharmacies into private GP clinics using state-of-the-art telemedicine technology. A unique diagnostic station will allow patients to have video consultations with doctors from your pharmacy consulting room.

The innovative technology enables a full clinical examination of patients. This means Medicspot doctors can treat 70% more conditions than smartphone-based GP services.

Medicspot shares the same vision as the NHS – to place pharmacies at the forefront of primary care – and is committed to improving the capabilities of pharmacies across the UK.

Join hundreds of innovative pharmacies and generate additional profit today.

NPA Member benefit:

  • Priority installation and set-up
  • Completely free membership for the first 100 applicants per year
  • 20% discount on prices otherwise

Find out more about Medicspot here.


MedicSpot PCR Test Kits

NPA members have an opportunity to add an additional revenue stream by selling Fit to Fly PCR COVID-19 tests to customers.

Most international travel destinations require a negative COVID-19 result within 72 or 96 hours of departure, with many countries requiring a Fit to Fly certificate with a passport number on it.

Medicspot has optimised its operational processes, regulatory policies and has increased capacity to offer customers and pharmacies an unrivalled product offering which guarantees fast turnaround times for COVID-19 tests. The NPA has partnered with existing Business Partner Medicspot, to provide its members with exclusive discounts.

Find out more about MedicSpot PCR test kits here.


Sight and Sound Technology

Sight and Sound Technology are experts in providing products, support and training for those with visual impairment or literacy challenges.

They are able to support you and your clients and provide technology demonstrations in the area of assistive technology.

NPA Member benefit:

  • NO cost for NPA members
  • Commission paid to you on successful sale of product or service
  • Training for all the assistive technology

Find out more about Sight and Sound here.


The Pharmacy Centre

The Pharmacy Centre provide a complete digital presence and online solution for pharmacies, with websites and apps to pharmacies, online repeat ordering, e-commerce, customer marketing, support and training, online doctor, travel clinic and PGDs.

Their website platform allows independent pharmacies to compete online with the UK’s largest pharmacies, without needing any of the resources, investment and hard work that this would normally involve.

The Pharmacy centre is the leading provider of pharmacy websites in the UK with over 1,500 independent pharmacies already using their platform successfully.

NPA Member benefit:

  • Full training, advice and support free of charge
  • Email hosting
  • Search Engine Optimisation
  • Appointment booking
  • Pairing with GP surgery software

Find out more about The Pharmacy Centre here. enables NHS eligible patients to search, compare and book appointments with pharmacy based travel clinics across the UK. Its unique platform is intended to drive patients to thousands of pharmacies that offer a travel clinic service across the UK.  As the number of travel clinics grows across the UK, will be uniquely positioned to benefit the UK public as the only website giving patients the choice of thousands of travel clinics whilst remaining impartial and independent.

It’s free to join and can help you connect with more local customers, improve your online presence and generate new income.

NPA Member benefit:

  • Access to new local customers like Occupational Health Workers, Students and Business Travellers
  • More vaccination customers including private or NHS flu vaccinations
  • The opportunity to sell other products and services once customers come through your doors
  • Pharmacies can decide what vaccinations they want to administer and when they want to provide their service
  • Pharmacies can set their own vaccination and anti-malarial prices

Find out more about here.



Wordsmith Digital team are digital communications specialists operating across all disciplines of the online space including Social Media, Search Engine Optimisation and Marketing (SEO/SEM), web and app development; and digital advertising. They are specialists in pharmacy communications running digital campaigns and training for the NPA, PSNC and individual pharmacies as clients.

Their aim is to promote independent pharmacies and put you on the ‘digital map’.

NPA Member benefit:

They would seek to grow your digital footprint and ensure you have a sustainable digital presence. The majority of the tiers of services offered also involve training of staff to be involved and to create content, as well as providing high-quality content for promoting yourselves.

Ultimately, they aim to increase your online business to make their services cost-neutral at very least due to increased footfall and online revenue.

Find out more about Wordsmith here.


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MedAdvisor has been endorsed by NPA as the recommended digital medication management platform for the UK independent community pharmacy market, which helps patients take medications safely, securely and on time.

Patient Group Directions (PGDs)

NPA Patient Group Directions (PGDs) enable pharmacists to supply and administer specified medicines to pre-defined groups of patients without a prescription.